PODCAST
Marketer's Alchemy - A Podcast by Deluxe
Marketing is an art. Data is a science. Together they create Marketer’s Alchemy, a new Deluxe podcast where marketing leaders and data experts share how they transform data into marketing gold.
Check out the latest episodes below!
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Mark your calendar! Deluxe Exchange is coming back to Arizona in 2027. This multi-day event will be held at the Fairmont Scottsdale Princess in Scottsdale, Arizona. View highlights from our previous event and find out why this event is a can't-miss.
Learn how banks can support corporate clients through M&A with clear communication, stronger data, thoughtful planning and relationship-focused conversion support.
Give your fundraising campaign a serious boost by leveraging digital marketing. Explore our favorite digital marketing strategies for fueling fundraising success.
Discover why even digital-first brands are among the biggest investors in physical outreach, plus how omnichannel strategies that connect physical and digital are reshaping customer acquisition and retention.
Explore how AI can help treasury, AR and AP teams reduce manual effort, improve payment and remittance intelligence and create more proactive, data-driven workflows across the cash conversion cycle.
Historically speaking, donor-advised funds were primarily used by high-net-worth individuals — but not anymore. Explore more myths about this giving tool and learn how your nonprofit can jump on this opportunity.
This white paper explores four real-world scenarios that show how Deluxe Payments Platform supports a wide range of payment needs, including mobile acceptance, invoicing, virtual terminals, embedded payments, payment links and advanced funding logic.
How can treasury and AR teams harness AI for smarter receivables? This episode explores data-driven cash application, forecasting, payer risk analysis, and modern finance operations.
Most software platforms open the payment partner conversation with the wrong questions. Here's how to reframe the evaluation so the decision compounds over time rather than one you revisit in 18 months.
Data aggregation refers to gathering data from multiple, varied sources, resulting in a much larger pool of potential customers — and it might be the most important aspect of a successful trigger marketing campaign.
From navigating digital payment processing to defining your most-searched terms, explore what a disbursement is and how to take your business payments to the next (digital) level.
In this episode, our guest shares a pragmatic approach to transformation brand work, starting with what consumers actually believe today, pressure-testing internal narratives, and blending insight with creative instinct to move the brand forward.